{"product_id":"bright-planet-pet-better-brat-dog-treat-1ea-6-oz","title":"Bright Planet Pet Better Brat Dog Treat 1ea\/6 oz","description":"\u003cp\u003eBright Planet Pet Better Brat is a USA-made, 100% plant-based soft dog treat crafted to deliver the savory, smoky flavor of a bratwurst fresh off the grill. Designed as an everyday reward and training treat, this bite-sized brat-shaped snack is ideal for dogs of all breeds, sizes, and life stages - from curious puppies to seasoned seniors.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003ePrimary Ingredient:\u003c\/strong\u003e Plant-based blend (no soy, wheat, corn, or peas)\u003cbr\u003e\u003cstrong\u003eTreat Type:\u003c\/strong\u003e Soft treat\u003cbr\u003e\u003cstrong\u003eTexture:\u003c\/strong\u003e Soft and chewy\u003cbr\u003e\u003cstrong\u003eBreakability:\u003c\/strong\u003e Easily breakable by hand\u003cbr\u003e\u003cstrong\u003eBest Use:\u003c\/strong\u003e Training reward, everyday treating, high-value reward\u003cbr\u003e\u003cstrong\u003eDog Size Suitability:\u003c\/strong\u003e All breeds and sizes\u003cbr\u003e\u003cstrong\u003eLife Stage:\u003c\/strong\u003e Puppies, adults, seniors\u003cbr\u003e\u003cstrong\u003eDiet Positioning:\u003c\/strong\u003e 100% plant-based, grain-free, soy-free, wheat-free, corn-free, pea-free, no artificial ingredients\u003cbr\u003e\u003cstrong\u003ePackage Size:\u003c\/strong\u003e 6 oz \/ 1 count\u003c\/p\u003e\u003ch2\u003eWhy Pet Owners Choose This Treat\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e100% plant-based formula with no animal by-products - ideal for dogs on meat-free or elimination diets\u003c\/li\u003e\n\u003cli\u003eFree from soy, wheat, corn, peas, and artificial ingredients - a clean, simple ingredient profile\u003c\/li\u003e\n\u003cli\u003eOnly 4 calories per treat - guilt-free rewarding without disrupting daily caloric intake\u003c\/li\u003e\n\u003cli\u003eBratwurst-inspired flavor dogs love - savory, smoky, and satisfying without the meat\u003c\/li\u003e\n\u003cli\u003eSoft, chewy texture that is easy to break in half - perfect for high-frequency training sessions\u003c\/li\u003e\n\u003cli\u003eMade in the USA - domestically produced with quality ingredient standards\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003eIngredient Transparency\u003c\/h2\u003e\u003cp\u003eBetter Brat is built on a wholesome, all-natural plant-based blend that delivers savory bratwurst flavor without relying on soy, wheat, corn, peas, or artificial additives. The formula is intentionally simple - free from common allergens and synthetic ingredients - making it a reliable option for dogs with sensitivities or owners seeking cleaner treat options. Every ingredient is selected to support a straightforward, plant-forward snacking experience.\u003c\/p\u003e\u003ch2\u003eTexture, Size and Feeding Guidance\u003c\/h2\u003e\u003cp\u003eBetter Brat treats are soft and chewy with a flexible texture that makes them easy to handle and portion. Each treat is shaped like a miniature bratwurst - approximately 0.75 inches long and 0.25 inches thick - making them naturally portion-friendly. Break them in half for rapid-fire training repetitions or offer a whole treat as a standalone reward. Their small size and low calorie count make them suitable for dogs of all sizes, though smaller dogs may prefer half portions for easier consumption.\u003c\/p\u003e\u003ch2\u003eFunctional Positioning\u003c\/h2\u003e\u003cp\u003eBetter Brat treats are designed to support positive reinforcement training, reward-based engagement, and routine treating. Their low calorie count and breakable format make them well-suited for high-repetition training sessions. They are formulated to fit into a balanced daily routine as a complement to a complete and nutritious diet.\u003c\/p\u003e\u003ch2\u003eFeeding, Safety and Storage Guidance\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003eFeed as a treat only - not intended as a complete or balanced diet\u003c\/li\u003e\n\u003cli\u003eSupervise your dog while treating, especially for smaller breeds or fast eaters\u003c\/li\u003e\n\u003cli\u003eEnsure fresh water is available at all times\u003c\/li\u003e\n\u003cli\u003eAdjust daily treat intake to account for caloric contribution (4 calories per treat)\u003c\/li\u003e\n\u003cli\u003eStore in a cool, dry place away from direct sunlight\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003eProduct Highlights\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e100% plant-based soft dog treat\u003c\/li\u003e\n\u003cli\u003eBratwurst-inspired savory flavor\u003c\/li\u003e\n\u003cli\u003eSoft, chewy, and easily breakable texture\u003c\/li\u003e\n\u003cli\u003eOnly 4 calories per treat\u003c\/li\u003e\n\u003cli\u003eFree from soy, wheat, corn, peas, and artificial ingredients\u003c\/li\u003e\n\u003cli\u003eSuitable for all breeds, sizes, and life stages\u003c\/li\u003e\n\u003cli\u003eIdeal for training and everyday rewarding\u003c\/li\u003e\n\u003cli\u003eMade in the USA\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eBetter Brat is a practical, plant-based treat option for dogs and owners who value clean ingredients, low-calorie rewarding, and reliable everyday use. Whether used during training sessions or as a simple daily snack, it delivers consistent flavor and quality as part of a balanced routine.\u003c\/p\u003e\u003ch2\u003eProduct Specifications\u003c\/h2\u003e\u003cp\u003e\u003cstrong\u003eCommercial\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eBrand: Bright Planet Pet\u003c\/li\u003e\n\u003cli\u003eSKU: 860005968046\u003c\/li\u003e\n\u003cli\u003eBarcode: 860005968046\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003ePhysical\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003ePackage Size: 6 oz\u003c\/li\u003e\n\u003cli\u003ePackage Count: 1\u003c\/li\u003e\n\u003cli\u003eWeight: 0.375 lbs\u003c\/li\u003e\n\u003cli\u003eTreat Shape: Bratwurst\u003c\/li\u003e\n\u003cli\u003eTreat Size: Approximately 0.75 in long x 0.25 in thick\u003c\/li\u003e\n\u003cli\u003eTexture: Soft and chewy\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eNutritional\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\u003cli\u003eCaloric Content: 4 calories per treat\u003c\/li\u003e\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eDietary\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e100% Plant-Based\u003c\/li\u003e\n\u003cli\u003eSoy-Free\u003c\/li\u003e\n\u003cli\u003eWheat-Free\u003c\/li\u003e\n\u003cli\u003eCorn-Free\u003c\/li\u003e\n\u003cli\u003ePea-Free\u003c\/li\u003e\n\u003cli\u003eNo Artificial Ingredients\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eSuitability\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eDog Size: All breeds and sizes\u003c\/li\u003e\n\u003cli\u003eLife Stage: Puppies, adults, seniors\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eManufacturing\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\u003cli\u003eCountry of Origin: USA\u003c\/li\u003e\u003c\/ul\u003e","brand":"Bright Planet","offers":[{"title":"Default Title","offer_id":48416778748133,"sku":"860005968046","price":9.96,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0773\/7648\/7653\/files\/860005968046-2.jpg?v=1775365867","url":"https:\/\/petsperfect.com\/products\/bright-planet-pet-better-brat-dog-treat-1ea-6-oz","provider":"Pets Perfect","version":"1.0","type":"link"}